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"Sales and Persuasion Techinques!" Part Two
"Last month, I talked a lot about the need for the other party to "know, like and trust" you as the foundation of your persuasion skills. This is all part of the rapport building process. Of these three words, "like" is the most deceptive. This might lead you to believe you have to be friends with the party you are attempting to influence. Not true. "Respect" is a much better concept. . . . (to read the remainder of this article, please log in below.)
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